San Biagio

“We respect the territory with sustainability, tradition, and innovation. The San Biagio wines pay homage to one of this area’s true Barolistas, Giovanni Roggero”





Vineyard in Barolo
Old Barolo bottles
flower in vineyard
flower in vineyard

At A Glance

It is truly a family affair that dates back 5 generations and begins in 1923 with their first bottling under their own name. Building on a strong foundation from their father Giovanni Roggero and his father, Giacomo. The Roggero siblings today run the estate with organic practices. Gianluca oversees the winemaking and cellar, his brother Davide manages the vineyards, and their sister, Tiziana, runs the business of the winery and estate. Their winemaking goal is not to create a wine, but to work solely with the aim of preserving and enhancing the peculiarities of each area and vintage. Only using estate fruit from their 22 hectares, they have 12 hectares in six deferent MGAs, designated “cru” areas, and make small amounts of each cuvee that highlights specific areas. Their low-impact agriculture cultivates grass and native vegetation in the rows without the use of pesticides or herbicides. Gianluca also is a beekeeper with hives on the property to enhance biodiversity. They are one of a select few producers growing and producing Pelaverga Verduno DOC wine.

organic farming practices icon

LOCATION: Piedmont, La Morra

REGION: Barolo; Capalot, Bricco San Biagio, Rochettevino, Sorano – MGAs

WINEMAKER: Gianluca Roggero

ESTATE OWNER: Gianluca, Davide, and Tiziana Roggero (siblings)

FARMING: Practicing organic on 22 hectares throughout the Barolo region

KEY GRAPE VARIETIES: Nebbiolo and Pelaverga

three Winemakers